The Real Reason Sales Training Doesn’t Work

The Real Reason Sales Training Doesn’t Work

When was the last time your training actually helped you on a call?

Death by Powerpoint

Not filled your calendar.

Not gave you “frameworks.”

Actually made you better under pressure?

If you’re still thinking; there’s the problem.

Most sales training fails because it happens in a vacuum.

No pressure. No resistance. No consequences. Just Zoom fatigue, passive listening, and a PowerPoint you’ll forget by lunch.

Sales isn’t theoretical.

You don’t close deals with diagrams and acronyms.

You close deals in real-time... where stakes are high and mistakes cost pipeline.

So why do we train like it’s school?

The best reps didn’t get good by taking notes.

They got good by doing.

You want better performance?

Then give yourself

a real place to practise. A way to feel the pressure before it hits.

That’s what roleplay is for. Not the fake kind where a manager phones it in.

The kind where you flinch. Where the objection lands like a punch.

Sales is a performance.

Train like it’s opening night.